Building Fine Art Portfolios Designed to Return on Value in the Short and Long Term
Combining art market innovations with traditional method, Phoenix Crowne establishes criterion that levels the playing field, always looking for first finds while grooming the emergent art and artist for the secondary market.
In evaluating contemporary art, aesthetic judgement remains subjective, yet a median set of rules for evaluating where an artist’s work lives in the scale of what is known, what is owned, and what is yet to be discovered can be determined. While condition, provenance and size are traditionally the first factors on fine art appraisal, a broader spectrum considers many levels objectively as an equalizer: Origin, technique, materials, security of authenticity, threat of duplication, and ultimately, the position of an artist’s evolution in the context of history.
ADVISORY | ASSESSMENT | EVALUATION | CONSULTATION | ACQUISITION
Experience Fine Art in a New Way
Whether viewing a private, gallery, or museum collection or considering a purchase at an art fair or auction, allow our tools and expertise to make the most of your limited time and increase your ability to put art in context, while gaining better understanding of how to build a viable collection.
PERIOD | GENRE | MEDIUM | ARTIST | CONTEXT
LIGHTING | FRAMING | RESTORATION | INVENTORY PHOTOGRAPHY | DISPLAY | TRANSIT | STORAGE
Curatorial Services and Tools Enhance the Experience of Growing Your Collection
Where does art live in your life? How can you incorporate the richness and culture of collecting into your daily routine? Where is the best environment in home or business for viewing your contemporary art? Phoenix Crowne focuses not only on your right time and place, but creating a mindset to live in the 'now' of your art collecting lifestyle.
Phoenix Crowne Cultivates Fine Art For Collecting
After careful consideration and vetting, those artists who meet certain criterion become part of our Phoenix Crowne family. We work with each in a truly unique way, mentoring them in areas of weaker development while offering services opportunities and platforms for them to grow their talent and visibility. Creative development is nurtured where needed.
Where do your investments live? Bank? Brokerage account? What if your investments can be woven into your daily lifestyle? Fine art becomes that kind of investment. How does your art investment increase in value? How do you know what will be the next valued contemporary art? Who qualifies as the next blue-chip artist?
Phoenix Crowne Holdings presents a strategic platform for elevating the valuation of fine art for investment by methodically increasing awareness of often overlooked art and artists. Whether enhancing your current collection’s value, or building a new one from scratch, here is an opportunity to learn more about new and current assets while fully cultivating your fine art lifestyle.
Times require a new standard by which art and artists, currently overlooked by the conventional constructs of the art market, elevate their value and performance through a vehicle designed to methodically and intentionally increase exposure and activity. Imagine an environment that mentors both artists and collectors. One that gives isolated artists an oportunity to place their art into context of a broader, more forward looking landscape while leveraging the most innovative and emergent technologies. One that allows viewers and collectors, in their quest for the authentic, a unique exposure that changes how they look at, live with, experience and invest in fine art.
Through disruption of conventional gallery, art fair, auction house and on-line business models, we combine financial, traditional, and modern methodologies as a basis to evaluate and validate art into curated collections that are programmed to increase their value by leveraging media, marketing and assets of the more traditional infrastructures already in place. We work with artists as mentor and cultivator. We serve as coordinator between individual and institution, coporation and capital, Phoenix Crowne functions as catalyst, curator and managing agent. We create opportunities for viable individual artists to participate in larger sustained initiatives. We engage new and established collectors by creating more personal interfaces that facilitate decision making and encourage a broader view on collecting.
At our core, we are industry experts with foundations of long-built relationships and track records. Each is not only a leader, but a trailblazer in their specific field, earning their place as part of the Phoenix Crowne team. Combined effectively, we provide a solid infrastructure and network to nurture artists and their art while guiding clients’ decisions to grow collections positioned for building wealth over time.
405 Lexington Avenue,
New York, NY
10174
Based upon your interests as an artist or collector, we can help you evaluate and plan your art lifestyle.